Client Stories

Reinventing Custodial Excellence for Axis Bank

Axis Bank India is a leading Indian bank with a strong presence in retail, corporate, and investment banking, though its presence in securities services for high-net-worth and alternative investment clients is still developing. Charged with a transformative mandate to redefine their capital markets offerings, their aim was to bridge existing capability gaps and evolve into a full-service custodial leader. We provided a thorough competitive landscape analysis, outlined a strategic product roadmap, and supported the acquisition of necessary regulatory licenses. Our involvement included an extensive systems analysis, guiding the implementation process—from vendor RFPs and system selection to UAT and user training—while also reorganizing their securities services team according to international best practices, resulting in a successful RFP win and a smooth client transition.

“As we set out to build a best-in-class capital markets product across custody, fund accounting and clearing we wanted a partner who could move from high level strategy to standard operating processes covering business, product and technology. We are glad to have chosen MCQube for this journey – not only did we get what we wanted, their excellent industry connects helped us build a strong team too. We wish MCQube the best.” Vivek Gupta – President and Head of Wholesale Banking Products, Axis Bank
“The continuous engagement of MCQube helped us in successfully implementing the state of art and comprehensive upgrade of our custody solution at Axis Bank. Your team’s knowledge of the business and processes whilst appreciating the technical nuances has been commendable.” Sumit Khadria – CFO, Ebix Cash

Charting Global Expansion - Intellect AI

Intellect AI is a leading Indian software company known for its cutting-edge custody software and a comprehensive suite of banking solutions with a strong global footprint. Tasked with the responsibility to expand their securities services and investment management solutions into India, the GCC, and ASEAN markets, they aimed to capitalize on untapped regional opportunities. We performed a thorough market analysis that encompassed Custody, Fund Accounting, and Transfer Agency products, offering detailed insights on TAM, SAM, SOM, and revenue prospects while revealing key market trends and dynamics. Furthermore, our efforts included accurate market segmentation and prioritization, region-specific product requirements, competitive landscape assessment, and the identification of targeted sales prospects to strategically drive their market expansion.

“With our product suite covering the entire Securities Services: Custody, Fund Accounting, Mutual Fund Utility and R&TA we were looking for one partner to help us shape our ASEAN, GCC & India Markets strategy. We are glad to have worked with MCQube who have knowledgeable, on the ground practitioners covering this entire business and functional domain as well the geographical spread that we were asking for.” Banesh Prabhu - CEO, Intellect AI

Charting New Horizons in Commodity Markets: The MCQube-CPAI Collaboration

At MCQube, we proudly serve as knowledge partners to the Commodity Participants Association of India, driving innovation in the commodity derivative markets. Our collaborative journey began with a comprehensive research project on metal derivatives, resulting in a paper widely appreciated by CPAI and market stakeholders and is soon to be published. Building on this success, we have initiated a series of events to anchor the physical commodity markets through the vital practice of commodity price risk management. These events are designed to empower stakeholders with essential insights into risk mitigation and market dynamics. Looking ahead, our partnership is set to expand with the launch of additional research papers addressing key market growth areas. MCQube and CPAI are poised to shape a future where informed decision-making and strategic risk management become the cornerstones of commodity market development.

“In its endeavour to reach the larger commodity ecosystem beyond financial markets, CPAI was pleased to engage MCQube as our knowledge partner. We believe that MCQube's expertise in research, in-depth analysis, global perspective and market insights will make them a valuable partner for CPAI.” Sanjay Rawal – President, CPAI

Strategic Insights: Prioritizing Opportunities in India's Derivatives Market

In a strategic initiative to extend their global trading influence, our client—an international financial marketplace specializing in derivative products—partnered with us to conduct an in-depth market scoping and evaluation study for the Indian derivatives landscape. Focusing on exchange-traded and OTC products, our research delved into the regulatory ecosystem and assessed the market potential, with special attention to the emerging opportunities via GIFT City. The comprehensive study, now completed and submitted, provides clear, actionable insights designed to help our client prioritize their strategic efforts in this vibrant market. Our client and key stakeholders have widely appreciated the findings, underscoring the value of robust market intelligence in driving informed decision-making. This collaboration enhances our client’s competitive edge and lays the groundwork for future innovative ventures in India's evolving derivatives sector.

Bridging Finance & Opportunity: Our Journey with Accion India

In our transformative project with Accion India, we set out to redefine financial inclusion by bridging the gap between traditional lenders and new-to-credit segments. Our mandate was clear: connect with financial service providers, including banks and NBFCs, to explore innovative lending perspectives and address the challenges of extending credit to underserved communities. We actively engaged in dynamic discussions with consortium partners, identifying promising segments where robust modeling could unlock untapped lending potential. By integrating the PCM model, we aim to enable lenders to better assess lending potential and potential default under varied scenarios, turning data-driven insights into actionable strategies. This collaboration will provide better inputs into existing risk management practices and pave the way for more inclusive, responsible lending—ensuring that financial opportunities reach those who need them the most.

“MCQube's deep expertise, industry connectivity, and extensive network make them an invaluable partner, working towards 'Financially Inclusive India.' Their insights and strong engagement with financial services providers have driven meaningful progress to connect finance to entrepreneurs new to the market.” Anurag Saxena - Vice President, Asia, Accion
“In our endeavour to build sustainable, affordable Inclusive financial systems, we are pleased to have MCQube as a partner in the implementation consortium for cash flow modelling project. Their knowledge of and collaboration with the broad financial service providers will help shape impactful solutions for this initiative.” Pawan Bakhshi - India Country Lead, Inclusive Financial Systems, Gates Foundation